Consumr, referred to as the “Yelp for products” by TechCrunch, was founded by my friend Ryan Charles. Ryan’s background in user experience from 3 years leading Zagat’s entire suite of mobile products and his business tenacity helped Consumr achieve #1 for reviews in the App Store, be named a Webby Award Honoree, and ultimately become acquired in 2014.
I was fortunate to be invited to give the app a fresh new look and follow Ryan’s keen product strategy and wireframes. The original app flowed well and felt wonderful to use, and my challenge was to match that standard with a visual re-branding and styling to appeal to the female-skewing demographic.
Download Consumr’s free iOS app today.